2017-2018 Catalog

COM 366 Public Relations Writing

Prerequisites: COM 250 and COM 365. Public relations writing; message and audience analysis. Creating effective forms of public relations communications, producing print and video press releases, public service announcements, media fact sheets and alerts, executive letters, press kits and brochures and newsletter copy. Two hours lecture, two hours activity per week.

Credits

3 units

Prerequisite

COM 250 and COM 365

Offered

Offered Fall and Spring