2017-2018 Catalog

COM 467 Integrated Communications Management

Prerequisites: COM 250, COM 365 and COM 366 are required. Analysis and development of strategies for planning/implementing integrated communications campaigns and preventing/solving integrated communications problems. Emphasis is placed on both individual and team case studies, incorporating strategic planning and writing techniques previously learned.

Credits

3

Prerequisite

COM 250, COM 365, COM 366

Offered

Offered Fall and Spring